Good Design for the Great Outdoors

Our Mission

Field Mag welcomes all outdoor enthusiasts, regardless of background or experience.

Each week our New York City-based editors publish a carefully curated selection of original news articles, gear reviews, photo essays, cabin rental lists, travel guides, and more.

We aim to inform, inspire, and help shape a more inclusive and accessible future of outdoor recreation for everyone through diverse stories and expert-led guides.

Explore Field Mag


Issue 01

Our inaugural print magazine features 208 pages of adventure storytelling, film photography, and gear insights with contributions by Alex Strohl, Brian Chorski, Colin Meredith, Selema Masekela, Mikey February, and more

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NYC by Gaby Domingo NYC by Gaby Domingo
NE Oregon by Graham Hiemstra NE Oregon by Graham Hiemstra
Kamchatka by Tanner Bowden Kamchatka by Tanner Bowden
Trout by Bob Myaing Trout by Bob Myaing
FM HQ PNW FM HQ PNW
Sauna Build by Kat Englishman Sauna Build by Kat Englishman
35mm by Christie Fitzpatrick 35mm by Christie Fitzpatrick
NYC by Gaby Domingo NYC by Gaby Domingo
NE Oregon by Graham Hiemstra NE Oregon by Graham Hiemstra
Kamchatka by Tanner Bowden Kamchatka by Tanner Bowden
Trout by Bob Myaing Trout by Bob Myaing
FM HQ PNW FM HQ PNW
Sauna Build by Kat Englishman Sauna Build by Kat Englishman
35mm by Christie Fitzpatrick 35mm by Christie Fitzpatrick

How We Gather, Curate & Review

It Starts With Expert Curation

Whether reviewing hiking boots, rain jackets, cameras, cabins, or sauna kits, our experts rely on their hard earned knowledge and extensive experience to sort through endless options to identify the most trustworthy, high-quality, well-designed outdoor gear and lifestyle products. An appearance on Field Mag is a cosign in and of itself.

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Form & Function Above All Else

Featured products must meet the following requirements based on our edit team’s cumulative experience and inspired by Dieter Rams’ principles of good design:

  • Useful
  • High-Quality
  • Honest
  • Long-Lasting
  • Aesthetic
  • Earth-Friendly
  • Functional
  • Not Lame
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Recommendations You Can Trust

Our contributors are professional athletes, award-winning journalists, certified experts, and obsessive enthusiasts with decades of combined experience in hiking & backpacking, camping, running, cycling, and climbing, among other core outdoor activities—not to mention a skilled knowledge of architecture, glamping, saunas, & cabin building. Trust, taste, and expertise.

Transparency & partnership content

Partner content is always expert created and clearly labeled. These occasional brand collaborations help ensure all of our rich, original content remains free and accessible to all and not hidden behind a pay wall.

Letter from the Editor

Field Mag Founder Graham Hiemstra on the Oregon Outback Trail Field Mag Founder Graham Hiemstra on the Oregon Outback Trail

Graham Hiemstra

Field Mag Founder + Editor New York, New York

Chris Stillitano and I founded Field Mag in New York City in 2015 as a modern outdoor lifestyle publication delivering original stories of adventure and aesthetically focused outdoor gear.

Prior to Field Mag, I spent years as a design writer and fashion editor, working in Midtown towers for major publishers like Hearst. At the time, all outdoor media was focused exclusively on mountain town readers, completely ignoring city dwelling outdoor enthusiasts like myself. In this I saw an opportunity—to combine my experience as a lifestyle editor with a lifetime of outdoor experience to create compelling, original stories told with an eye for design, innovation, and style.

Further back, I grew up in the Pacific Northwest, hiking, camping, riding bikes, and simply having fun outside. In my teenage years I chased an endless winter as a competitive snowboarder living between in New Zealand and Mount Hood, Oregon. Sine I've bikepacked from California to Washington State, crossed the country on motorcycle, and section hiked a good portion of the NW PCT. These days, hiking, climbing, camping, and surfing are my top personal outdoor pursuits.

Still based in NYC, Field Mag is at the heart of the modern outdoor lifestyle movement. Field Mag makes content for people like you and me—uncompromising city dwellers driven by aesthetics who live for weekend adventures and the next big trip. Our contributors are experienced athletes, journalists, designers, and gear testers with decades of award winning experience and even plenty of integrity to match.


Field Mag Studio

Field Mag studio creates the content we want to see in the world.

A partnership with Field Mag offers a chance to connect with the most influential, discerning audience in the outdoor lifestyle market.

Work with Field Mag Studio

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Past & Present Brand Partners

Advertise With Us
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Field Mag Special Projects

From documentary films and seasonal photo zines to limited-edition collaboration products and exclusive events, Field Mag keeps busy well beyond our weekly newsletters and daily editorial publishing. Sign up for the Field Report newsletter to stay informed.

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