Ibex, purveyor of merino wool outdoor apparel, is taking a page out of the streetwear playbook. The Boulder, Colorado-based brand has launched a new label, Ibex Labs, that specializes in limited-edition capsule collections. And today 15 September 2023 the new venture has unveiled its first drop: Dyed in the Wool.
The Dyed in the Wool collection features a limited-edition lineup of merino-cotton joggers and sweatshirts livened up with sustainably produced tie-dye colorways, with prices ranging from $162-195.

Similar to companies like Icebreaker, but with a stronger eye for minimalist design and not owned by VF corp, Ibex produces performance garments made with natural fibers, especially merino wool. Sustainability has always been a part of the brand’s ethos, but the Dyed in the Wool collection offers a more creative spin on what eco-friendly fashion can look like.
The collection is a remix of items in the Ibex Tranquil line, and it includes men’s and women’s hoodies, women’s joggers, and a men’s crewneck sweatshirt splashed with tie-dye colorways.