If anyone can convince you/us that carving is cooler than whatever whirly bird invert the latest Olympic athletes are working on, it’s KORUA, and their Yearning for Turning video series. These action packed, artful edits show team riders and founders flying down fresh cord, deep powder, inbounds and out, using their dang edges like nobody’s business. And it’s nothing but fun to watch.
Sure, everyone these days has caught onto the “weird board shapes are cool!” market segment, but KORUA isn’t new to it—they’ve long been making unique boards shapes in Europe designed specifically for easier turning, more float, less drag.
